What comes to your mind when you hear the word ‘Paper’? A sheet or a newspaper? Very soon, people who have an iPhone will start associating it with Facebook. That’s right! The world’s leading social network is all set to reimage itself by rolling out a new standalone app called ‘Paper’ for iPhone users. With horizontally scrolling set of screens and an ability to flip pages with just a vertical push up, the latest incarnation of Facebook promises to make its iPhone app stickier for users.
Facebook is marketing the product as a way of storytelling. The app enables users to tell visual stories with the help of photo albums as well as videos and news stories from all over the world. With this move, Facebook yet again shows how serious it is about the mobile platform. As of now, the app will only be available for iPhone users. Let’s wait and watch what’s in store for others.
Watch the video below and check out Paper for more details.