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Posts Tagged ‘partnerships’

MySpace and Vodafone Team Up To Create Music Sensation

Posted by Vaibhav Kalamdani on June 20, 2009

vodafone-myspaceCollaboration is the need of the hour to grow and sustain, and MySpace is doing exactly that. The social networking site has partnered with telecom major Vodafone to launch The Music Studio ‚Äď an eight month campaign targeted towards music aficionados. The strategic partnership is a result of Vodafone‚Äôs ambition to strengthen its connection with the music industry and MySpace‚Äôs aim to enhance the experience of its users.

Accessible in the UK, Germany and Spain, The Music Studio will allow users to remix the latest tracks, get insights from music experts, and obtain tips and tricks to increase their band‚Äôs profile. Read the rest of this entry »

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MySpace and Fox News Join Hands to Support Citizen Journalism

Posted by Vaibhav Kalamdani on April 21, 2009

myspace-fox-newsWith citizen journalism becoming a popular activity over Web (thanks to social media), MySpace invited its users to be a part of the activity by becoming volunteer ‚ÄėuReporters‚Äô. All that the users would need to do is supply news, images or videos that can be used at MySpace and Fox News Channel, a subsidiary of News Corp.

MySpace, which is also owned by Rupert Murdoch‚Äôs News Corp., launched this feature in collaboration with Fox News to showcase journalism generated and contributed by common people. Citizen journalism works on the principle of collecting, reporting, analyzing and disseminating news and information by average citizens. Read the rest of this entry »

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MySpace Rolls Out Local Business Directories

Posted by Vaibhav Kalamdani on April 1, 2009

myspace-citysearchFinding local business directories just got easier! Social network MySpace is localizing with small-business directories that features content generated by users. To get started, it has collaborated with Citysearch to introduce MySpace Local in private beta, which will provide several benefits to MySpace users based in the US.

The latest feature will allow users access social directories of small-sized businesses, write reviews, rate and share the content with others. MySpace is still working on the plan, and expects a national public beta launch in the following month. The social networking giant also plans to make the service available on mobile, increase the number of categories, and expand the service outside US. Read the rest of this entry »

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Digg Feels the Pressure, Slashes Staff

Posted by Vaibhav Kalamdani on January 24, 2009

diggSocial news site Digg is facing a tough time as increased competition is hitting its bottom-line hard, thereby leading to forced employee reduction. The California-based firm plans to trim its 75-member staff by around 10% as profits are difficult to come by for the company.

Digg founder and CEO Jay Adelson said that the company is aiming at profits this year, due to which it is going the ‚Äúconservative‚ÄĚ way. Being more conservative means Digg will adopt proactive measures to manage its costs, which includes downsizing of staff in areas that are less core to the company‚Äôs objective this year. Read the rest of this entry »

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