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Orkut Counter-Attacking Facebook?

Posted by Vaibhav Kalamdani on November 2, 2009

orkut-logoIt was only 3 to 4 years back when Orkut was the dominating social networking site in Brazil and India. No doubt, it still maintains the lead in these two regions, however the growing popularity of Facebook has forced it to put the thinking cap on to maintain its leader’s position. Not surprisingly, Google-owned Orkut has decided to refurbish its interface and design, which would be rolled out in few days. 

Users switching to Facebook from Orkut permanently would now have a reason to stay back due to the latest developments planned by the site. To start with, the new site has fewer pages and quicker browsing to help people connect with each other through multiple activities like chatting, watching videos, browsing and searching within full friends and communities lists on the same page. Secondly, it has reorganized the most important activities on the site for easier navigation and usage with a clean, simple interface. Read the rest of this entry »

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