Dubai Eyes Social Networking to Promote Tourism

The popularity of social networking sites is not only growing amongst individuals, but also amongst businesses and economies. Earlier, we saw how New Zealand is using social media to promote its tourism, and now here is a city that is renowned across the globe for its shopping festivals – Dubai – which will be embracing social networking in few months.

By early next year, Dubai Tourism and Commerce Marketing aims at having a presence on social networking sites like Twitter. In fact, to initiate its plans, the agency officially launched its website

New Zealand Tourism Seeks Help From Social Networking

Marketing is all about using correct media channels to deliver specific message(s) to the correct set of audience in the most cost effective manner. Speed and accuracy determine the success rate of the marketing campaign, a need that has attracted the New Zealand tourism towards social network sites to communicate their latest marketing campaign.

As part of the strategy, a mobile recording studio is doing rounds within the country to capture visitor’s stories and upload them over the Internet.